Future proof visibility

AI optimisation (GEO)

As search evolves, your brand needs to be visible not just to people, but to AI-powered engines. Our services help you get cited, recommended, and surfaced by the latest large language models (LLMs) like ChatGPT, Google SGE, Gemini, and Perplexity. Stay ahead of the curve—make sure your business is part of tomorrow’s search results.

What is generative engine optimization?

GEO is the next evolution of search optimization. Unlike traditional SEO, which focuses on ranking in search engine results pages, GEO is about ensuring your content is selected and cited by AI-powered engines and large language models. These systems power conversational search, digital assistants, and generative answers—so if your content isn’t optimized for them, your brand risks being left out.

GEO makes your website, products, and expertise easily discoverable and trustworthy to machines. It’s about structuring your content, data, and authority so that AI engines choose you when generating answers for users.

Why GEO matters

AI-driven search is rapidly changing how people find information and make decisions. Instead of scrolling through ten blue links, users now get direct, conversational answers from platforms like ChatGPT, Google SGE, Gemini, and others. If your business isn’t optimized for these engines, you might not show up at all.

1.1 billion

Searches per day in Chatgpt

10%

Of all people use LLMs daily

62.2%

Total online search volume by 2030

Our GEO approach

We blend technical expertise, creative strategy, and the latest AI insights to maximize your visibility in generative search. Here’s how we do it:
01

Initial audit & kickoff

We begin with a detailed audit of your website and digital presence, identifying where you stand in terms of GEO-readiness. We pinpoint opportunities, gaps, and align our approach with your business objectives to set the stage for success.
02

GEO strategy

Based on our findings, we develop a tailored GEO strategy. This includes building topic clusters, enriching your content with original data, and recommending the right structured data to make your site more attractive to AI-powered engines and LLMs.
03

Execution

Our team puts the strategy into action—optimizing your content for AI, implementing advanced schema markup, and adding unique insights. We also create digital PR and multimedia assets to boost your authority and increase your chances of being cited by generative engines.
04

Monitoring & reporting

We continuously monitor your visibility in AI-generated results and track key metrics like citations and authority signals. You’ll receive clear, actionable reports each month, so you always know how GEO is driving your online growth.

What's included in monthly GEO?

We deliver a comprehensive, hands-on approach to every aspect of your website’s SEO. From on-page optimization and technical website improvements to linkbuilding.

Prompt analysis

We review and optimize your content to align with the types of prompts and questions AI engines use, increasing your chances of being cited in generative answers.

Technical optimisation

We enhance your site’s technical foundation—improving structure, speed, and schema—to ensure AI engines can easily access and understand your content.

Brand mentions

We actively build and secure high-quality brand mentions across trusted sources, boosting your authority and visibility in AI-driven results.

Tracking & reporting

You receive clear, ongoing reports showing your progress in AI citations, technical improvements, and overall GEO performance.
Boost your rankings today

Ready for more traffic & conversions?

Get started with GEO, or get in touch if you have any question!
Contact
Szlak 77/222
30-392, Kraków
Poland

info@eastfielddigital.com
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